Many have a dream to start a business. A reliable report stats that 1 among 5 startup hits the market with all market strategies and requirements. Reaching the right people at the right time on the right medium with the right strategies pushes them to peak.
If you want to be one among them, then this is the right time, you can pitch and place your ideas on the digital platform. You knock your audience door with your innovative ideas and perfect implementations.
If you are an aspiring entrepreneur then this blog is for you,
Here I am not there to state the steps to plunge into a business, instead let’s see how to start and elevate our business with “Golden Circle”
Golden circle define what’s the purpose of a business, how it is inspirational and unique. A wonderful idea from Simon Sinek, British American Author.
The Golden Circle – “Start With Why?”:
The Golden Circle is a powerful concept of clarifying, understanding and communicating the core purpose for what they what to do, which involves trying to connect our consumers’ wants and needs to what we do.
Sinek introduces a new pattern to achieve business vision using three simple circles.
- Core inner circle consists of “why do the business is on live?” ”Why the business owners product such products/services”.
- Next circles hold “How”, the query replies “how it is done?” “How the business fulfils the vision?”.
- And “what” is on the outer circle, that contains “What to be done to fulfill the vision of the business?”.
Many companies goes out from in like. Sinek think from inner circle to the outer circle, that is defined above. Most successive persons like the Wright Brothers, Martin Luther King & Steve Jobs shares a common nature, they always “Start With Why?”.
Even today’s taxi booking giant Uber has addresses widely felt consumer problem with use of technology. They made it simple, clear, handy and usable to people of all grades. Uber has proved that a simplified business model, that “start with why?” can tweak up any industry. Uber is not only for riders to choose their trip in a single tap, but also for drivers. They set an opportunity to earn and freedom of choosing their work hours.